2ULaundry Commercial

This commercial was created for 2ULaundry, an exclusive pick up/drop-off laundry and dry cleaning delivery service. With production assistance from the talented team at Consume Media, we were tasked with creating the company’s first ever commercial to be displayed across cable channels in the Metro Atlanta area, as well as be blasted across the company’s social channels of Facebook, Instagram, and Youtube. The company’s main goals of the project were to: Educate a “potential customer” to the offerings of their service, inject a fair amount of humor to visualize and verbalize the company’s personality, specifically highlight the van in it’s own segment, and have enough segmented content that could be strategically turned into retargeting ads across multiple digital channels. In the end, the video was a huge success, exceeding the companies projections and producing 2 ads that became their best performing ads of all time.